Diplomats’ first alcohol store is set to open in Saudi Arabia in a bid to boost tourism and the post-oil economy.

Diplomats’ first alcohol store is set to open in Saudi Arabia in a bid to boost tourism and the post-oil economy.

Saudi Arabia is getting ready to launch its first alcohol store in the country’s capital, Riyadh, catering only to non-Muslim diplomats, according to a document and a source familiar with the plans.

According to the paper, customers will need to register via a mobile app, obtain a clearance code from the foreign ministry, and adhere to monthly purchase limitations.

Since alcohol consumption is prohibited in Islam, the move marks a significant step in the kingdom’s efforts, spearheaded by Saudi Crown Prince Mohammed bin Salman, to open the conservative Muslim nation for travel and business.

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It is also a component of larger strategies to develop a post-oil economy, known as Vision 2030.

The new store would be “strictly restricted” to non-Muslims and is situated in the Diplomatic Quarter district of Riyadh, where embassies and diplomats live, according to the paper.

It was unclear whether the business would be accessible to other expats who are not Muslims. Saudi Arabia is home to millions of foreigners, most of them Muslim laborers from Egypt and Asia.

The store is anticipated to open in the upcoming weeks, according to a source with knowledge of the plans.

Alcohol consumption is strictly prohibited in Saudi Arabia and is punishable by hundreds of floggings, deportations, fines, or jail time. Expatriates are also subject to expulsion. Whipping has been replaced by jail sentences as part of the reforms.

Only on the illicit market or by diplomatic mail has alcohol been accessible.

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